How to Use Google’s Local Business Center to Get Found on the Web

Search Engine Optimization (SEO) is very important component to help your site rank well. It is a process that helps your website get found when their potential customers enter specific search terms. Put simply, SEO involves a blend of your site’s Meta Tags, Titles, and internal copy working together to boost your rankings in Google and other search engines.

There is also a supplemental way that your customers can find you. It’s via a valuable tool provided by Google. It is easy to implement… and it’s free. Yet, it’s underutilized. Google Local Business Center will allow you to list your company when it is combined with a city name.

Now, don’t depend on Google Local for search traffic. I want to stress that there is no replacement for a search-engine friendly website with well-written content, meta description tags, keywords, h1 tags, etc. But if you are marketing your business to a local audience, Google Local is an easy-to-set-up potential source of website traffic that complements your other SEO and SEM efforts.

The power of Google Local is that it lists its Local Map-based searches above the rest of the data. This means if you are using this service, your site can get seen before the number one listed site in the Google organic search results. Pretty powerful, eh?

Here are the steps to get your company set up in the Google Local Business Center:

1. Go to Google Local Business Center – you can find this by doing a search in Google.

2. Sign in to Google (or Create a Google Account if you don’t have one).

4. Click “Add New Business.”

5. Enter your business information including name, address, website URL, company description, and the categories that best describe your business.

6. Click “Next.”

7. If it shows your business is already on there, click “claim listing.”

8. If it’s not there, click “add listing.”

9. Then you can enter additional details such as hours or operation, photos, payment options, and videos.

10. Click submit.

11. At this point, you will need to verify you business by phone (don’t bother with the postcard option since it takes weeks to receive it!). Make sure you use a phone number that you can answer because as soon as you click “Finish,” a Google computer will call you to give you a PIN number.

12. Then, enter the Google PIN number in your account to verify your listing.

After you are verified, your info will appear on Google Maps. You can go back to the Local Business Center to edit your information or see how many people went to your listing (there are fantastic tracking graphs). You can even ask customers to go to your Local listing to add reviews – this is a powerful tool to show searchers that people like your company.

So, click over to the Google Local Business Center and list your business. It’s not much work for a lot of exposure. And by doing this, you’ll immediately put your company in front of 95% of your competitors.

Outbound Telemarketing Call Center For Proactive Marketing

Contacting pre-existing and prospective customers over the phone is essential for business, where every interface is a challenge. Customers are contacted directly over the phone.

One of the most successful ways of growing business is through telemarketing. One of the most essential tools is telephone. Customers are contacted with directly over the phone, to know their views right over the phone.

Telemarketing for business is one of the most used marketing equipment, and people are getting increasingly bored of it. Therefore, telemarketing requires extreme refinement in convincing customers. Most customers put down the phone within no time. Outbound call centers have a dedicated team of executives, who are equipped with sound infrastructure, lucrative database, and techniques to woo customers to convince them of their products and services.

Telemarketing techniques are in every way professional in their approach. There are no false promises on their part. Many a times, calls are recorded to judge the ability of executives delivering telemarketing services for business.

Call Center Services are custom-made, so that every service is dealt with efficiently. Pro-active and prospective customers are contacted by Call center services for varying marketing abilities. These include lead generation, product promotion, surveys, verification, fund-raising campaigns, technical support and other related services.

Efficient, state of the art services are very beneficial to customers and Companies, both. Some of these benefits include

A one to one interaction between customer and business It’s a real time interaction, where customers are equipped with latest promotional techniques, leading to end to end purchase. Customers are not aware of promotional techniques, many a times. A direct interaction gives full information and update customer, fully.

When a customer is approached on phone for same information, as desired by customer, then become a boon for him.

Telemarketing is a direct link between a Company and its target customer. This is the best way of getting more sales and more customers. Moreover, target audience spread across the relevant information through word of mouth, leading to still more potential customers.

BPO Service are immaculate in their nature. They are the best and most informative way of reaching customers. Telemarketing is a boon for almost all customers.

Better Call Center Phone System for After Call Surveys

VirtualLogger, a company that provides call centers with quality monitoring and recording software and tools on an ASP or hosted basis, introduced their new VirtualLogger AgentPrescience PCS, which is a new after-call survey for call center phone systems that is cloud-based and designed to cut costs and speed up its installation process. This new system gets rid of all the hassling steps needed for instillation. This does so while obtaining all the required information the contact center needs. Most call survey system scan be expensive and slow to set up if the system requires integration with the contact centers call recording tools, says a contact center manager, which is why the arrival of VirtualLogger’s new system is so important.

The AgentPrescience PCS system records the call and sends the customer the after-call survey in one incorporated package. With the use of technology on speaker recognition, the program recognizes the agent handling the call. This new approach makes it more efficient with the systems installation process in many ways. This program takes out the need of data integration with telephone system and telephony computer integration. The control and settings used by the AgentPrescience PCS allows the call to go on without needing a CTI. This solution addresses quite a lot of related problems inside the call center phone system.

This call center phone system automatically matches the surveys to call recordings of the agent the customer talked to. With the AgentPrescience PCS system, all of the information, which would include the caller’s telephone number, the name of the representative, and number dialed, is recorded and sent to the data base. The new program uses recording that is cloud-based. The AgentPrescience PCS program recognizes the agent together with the DNIS, ANI and other needed information that is normally searched for, the program let’s searching for both the recordings and the surveys easier and faster. This is a great help for managers and quality control analyst when giving feedback to their agents.

Frost & Sullivan, which is a leading business consulting and research firm which offers market research, market analysis, and reports from a global panel of different industry experts, has recently released a market analysis on contact centers in Asia Pacific. The industry has made market revenue growing to $334.5 million dollars in 2010. The domestic order for contact centers is rising in markets like India, Indonesia, Philippines, China and Vietnam. This has caused a boost in the demand for small to medium business call centers that have less than fifty to one hundred seats.