Business Hubs: Your Business Information Center

Those who want to harness the power of the Internet for growing their business; a business hub is where they will find a variety of resources as well as marketing tips and strategies. The Internet has changed the way businesses operate and reach customers. Businesses have to match their strategies to this new arena. Most traditional marketing methods will not work online, so they have to learn new marketing strategies for increasing their online presence.

There are plenty of Internet marketing methods-some are niche-specific, while some work across different industries. Marketing online is relatively more affordable than traditional advertising. When approached the right way, they can give your company the boost it needs. But where is the best place to go to learn those marketing strategies?

A business hub, which also known as web hub or vertical portal, is a website dedicated to providing content, information, and services to businesses within a particular industry such as health care and IT. While some serve as meeting ground for businesses and customers, it tends to focus more on the needs of businesses than industry customers.

As a business-to-business website, a business hub can serve as your gateway to essential information on how to grow your business. They typically cover information specific to a niche, but they may also include general marketing information (e.g. Facebook marketing, article marketing). Some also offer industry analysis or business design. Here are some of the most common business marketing strategies covered by business hubs.

  • Article marketing.Article marketing is a method of promoting a business or company by publishing keyword-optimized articles in web directories. When properly done, it is an effective tool for reaching broad audience and showing them your expertise.
  • Cloud Marketing.This is the collection of different Internet-based marketing services, allowing marketing functions to operate more efficient and effectively.
  • Consumer Generated Marketing.This is a marketing method that directly involves participation of audience in marketing products or other activities of business.
  • Facebook Marketing.This looks at Facebook as a platform for marketing one’s business and reaching audience.

Summary of Benefits Business hubs share 3 common aspects:

  1. Marketing resource.Business hubs are great source of information on how a company or business can thrive online. It gives you quick access to different marketing strategies and other relevant information-tools you need to stand ahead of the pack.
  2. Niche-specific information resource.Because it caters to niche markets, you don’t have to sort through millions of web pages to find the information most relevant to your industry. If you’re new to online business and don’t know where to start or what direction to take next, you may find the answers in a business hub.
  3. It serves as a directory of different businesses in the industry. Most keep a listing of companies offering industry-specific services. All in all, business hubs function as a reference center for people who want the ins and outs of an industry in particular and the world of Internet-based business in general.

Minority Business Enterprise Centers For Minority-Owned Businesses

The Minority Business Development Agency, also referred to as MBDA, is an agency operating within the United States Department of Commerce that’s primarily responsible for the promotion of growth and competitiveness of the country’s minority-owned businesses.

The MBDA has constituted the Minority Business Enterprise Centers (MBEC) Program wherein it aims to assist minority-owned business establishments by supplying them with electronic and one-on-one business development services for a reasonably nominal fee.

The program is designed and created to provide a vast range of services to its clients, including initial consultations, and identification and resolution of specific business issues that could somehow lead them towards the right direction, which in their case is towards the improvement and growth of their business in the marketplace.

In addition, the Minority Business Enterprise Centers will have to provide clients with advice and counseling in the fields of business assessment, strategic business consultancy, access to capital and markets, preparation of financial packages, business planning, information and management, marketing, assistance, engineering, production, identification of probable business opportunities and construction assistance.

The MBDA has designed the MBEC program to provide clients with management and technical assistance, and at the same time prohibit them from offering the clients with loans and financial aid.

The MBDA will get into cooperative agreements with eligible applicants and will provide funds ranging from $155,000 to $400,375.

Institutions or organizations will be considered qualified for run a Minority Business Enterprise Center if they are of the following:

a) Nonprofit organizations
b) For-profit firms
c) State and Local governments
d) Native American tribes
e) Educational institutions

The Catalog of Federal Assistance has outlined that the beneficiaries of the Minority Business Enterprise Centers include Americans, Native Americans, Aleuts, Asian Indians, Asian Pacific Americans, Eskimos, Hasidic Jews, Puerto Rican, and Spanish-Speaking Americans who owns small businesses.

The Department of Commerce, the primary agency funding the MBEC program, is the country’s principal agency accountable for ensuring the expansion and advancement of the economy and technological advancements through vigilance in international and domestic trade policies.

The MBEC program is very much essential to the Minority Business Development Agency and the Department of Commerce because it enables them to realize their objectives and mission as an agency and an institution.

In the fiscal years 2006 and 2007, the MBEC program was able to assist 4,254 clients and obtained a minimum of $614,269,965 in combined financings and contracts.

Not Every Vendor Can Be a Government Services Call Center

The Government Services Administration is responsible for providing product and service suppliers and manufacturers to federal agencies. Only certain call center vendors have been assessed and accepted by the Government Services Administration to join their state-of-the-art, high quality list of accepted vendors and service providers.

Services Customized to Your Agency A GSA call center understands each that each federal agency has different regulations to follow. All live operators meet these regulations: approved vendors strictly evaluate each live operator based on how well they follow the federal agency’s script and how professional and polite they are to the consumer. Only the best live operators make it through 40 hours of specialized training. Trained agents take the lead in business telephone support by answering calls in 3 rings or less, with only 3% of calls lost or missed. Working on behalf of a government agency means that operators are often called upon to do more than answer and forward calls.

General Information Center. Many citizens call government agencies for answers to routine information. Your vendor can help answer common federal agency questions on office hours, government applications, website information, visiting instructions, and more. GSA call center live operators can answer virtually any citizen questions you require and can also transfer callers to different departments or federal agencies.

Tip/Crisis Hotline Support. GSA-approved vendor employees often are called to serve as a federal agency telephone tip and crisis hotline. GSA live operators receive leads on criminal investigation, antitrust violations, emergency and accident reporting, identity theft, disease control, and more. GSA live operators protect caller privacy; all caller information remains as anonymous as your agency requests.

Citizen Poll and Survey Center. Government Service Administration call center live operators conduct citizen satisfaction surveys, assessment surveys, questionnaires, and more. Your call center then sends the collected data directly to your agency or the third party analyst of your choice.

Multi-lingual Support for the Public. GSA approved vendors go above and beyond the call of duty to provide fluent, multi-lingual support for your agency. Live operators have a comprehensive grasp of English and Spanish languages, writing and speaking both with exceptional speed and skill. Well-spoken live operators seamlessly switch from language to language, speaking in friendly tones and voices. Most GSA call center employees are bilingual in English and Spanish, but additional language options are available by request.

Most federal agencies receive more calls from the public than government employees can handle. This is often slows customer service and is overwhelming for government employees. With the help of GSA approved call center services provider, government employees can focus on their workload while still providing great customer service to the public.